Marketing Leader & Founder of Lime Group
I help businesses turn Google searches into phone calls, qualified leads, and customers.
With more than 20 years of experience, I connect marketing strategy, brand development, websites, SEO, and paid advertising to support business growth. I bring both the big-picture perspective to set a clear direction and the hands-on experience to put the plan into action.
20+ Years of Marketing Experience
20+ Years
Marketing Experience
Agency Founder
Lime Group, Established 2010
100+ Websites
Planned, Designed & Launched
$250K+
Cumulative Paid Media Spend Managed
Marketing Built Around the Business
Good marketing rarely comes down to one website, one campaign, or one advertising platform.
The website has to support the sales process. SEO needs to reach the right audience. Advertising has to generate useful opportunities. Branding needs to be consistent. Analytics need to tell us what’s actually happening.
My strength is seeing how those pieces work together.
Over the years, I’ve worked directly with business owners, executives, sales teams, department heads, vendors, and other stakeholders to take a lot of different ideas and priorities and turn them into a clear direction.
Strategy, Creative & Execution
Marketing Strategy
Business goals, customer acquisition, marketing plans, budget priorities, and performance measurement.
Digital Growth
Website strategy, SEO and local search, Google Ads, email marketing, and lead generation.
Brand & Creative
Brand development, graphic design, creative direction, content, and website user experience.
Marketing Leadership
Advising business owners, coordinating projects with internal teams and outside partners, and keeping marketing connected to sales goals.
Founder of Lime Group
I founded Lime Group in 2010 and built it around a simple idea: business owners deserve a marketing partner they can reach directly and trust to follow through.
As the owner and sole operator, I handle strategy, creative work, implementation, and ongoing marketing. My clients have one point of contact who understands their business and takes responsibility for the work.
Running an agency has taught me how to balance long-term goals with immediate needs, work within real budgets, and focus on the priorities that matter most.
My background in fine arts and graphic design shapes how I approach the creative work. More than two decades in marketing have taught me to make that work serve a business purpose.
Selected Work
Over the years, I’ve worked across healthcare, industrial and manufacturing, HVAC and home services, government, professional services, and other industries.
My work has included website strategy and redesigns, SEO programs, paid advertising, branding, content strategy, lead generation and ongoing marketing leadership.
Website Strategy & Redesign
100+ websites planned, designed and launched.
SEO & Organic Growth
Long-term search strategies built around visibility, content, local SEO and lead generation.
Paid Media & Lead Generation
$250K+ in paid media managed across Google Ads and other digital channels.
Brand Strategy & Creative Direction
Brand development and creative direction backed by a career in graphic design and art direction.
Let’s Talk About What’s Next
I’m interested in marketing leadership opportunities where I can help set the direction, strengthen the brand, and turn marketing into a more effective source of business growth.
If you’re looking for someone who understands both the strategy and the work it takes to execute it, I’d welcome a conversation.